Sourcebook #7: Billy Apple

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This Source Book is published on the occasion of Billy Apple’s two-part exhibition at Witte de With: A History of the Brand and Revealed/Concealed.

Four writers have been invited to contribute: New Zealand art historian and curator Christina Barton offers an insightful chronology; the French critic Bénédicte Ramade situates Apple’s practice in the context of institutional critique; the value systems of the Billy Apple brand are discussed by William Wood, Vancouver-based critic and art historian; and the expatriate New Zealand artist and scholar Michelle Menzies considers Apple’s sense of duration and his enduring significance for younger generations.



Year of publication 2009

Chronology by
Christina Barton

Essays by
Michelle Menzies, Bénédicte Ramade, William Wood

Edited with an introduction by
Zoë Gray, Nicolaus Schafhausen and Monika Szewczyk

paperback, 112 pages; 200 x 125 mm; 26 color images

Number of copies


Kummer & Herrman, Utrecht

Publication date
10 September 2009


Published by
Witte de With Center for Contemporary Art

Printed in The Netherlands